Lots of people—about one in ten new restaurant owners today—want to invest time and money into turning fruits and vegetables into liquid gold. I work as a restaurant consultant in the city of Los Angeles and in a few city blocks there are at least one or two juice bars and there are more on their way. So why is a fresh juice bar such a popular idea?
History[ business plan for bar idea ] This article duplicates the scope of other articles, specifically, Universal Product Code History.
December In Bernard Silvera graduate student at Drexel Institute of Technology in PhiladelphiaPennsylvania, US overheard the president of the local food chain, Food Fairasking one of business plan for bar idea deans to research a system to automatically read product information during checkout.
Their first working system used ultraviolet ink, but the ink faded too easily and was expensive. His next inspiration came from Morse codeand he formed his first barcode from sand on the beach.
He later decided that the system would work better if it were printed as a circle instead of a line, allowing it to be scanned in any direction. The patent was issued on 7 October as US Patent 2, The company eventually commissioned a report on the idea, which concluded that it was both feasible and interesting, but that processing the resulting information would require equipment that was some time off in the future.
IBM offered to buy the patent, but the offer was not accepted. Philco purchased the patent in and then sold it to RCA sometime later. He developed a system called KarTrak using blue and red reflective stripes attached to the side of the cars, encoding a six-digit company identifier and a four-digit car number.
The installations began on 10 October To add to its woes, the system was found to be easily fooled by dirt in certain applications, which greatly affected accuracy. The AAR abandoned the system in the late s, and it was not until the mids that they introduced a similar system, this time based on radio tags.
Post Office requested a system to track trucks entering and leaving their facilities.
These applications required special retroreflector labels. Finally, Kal Kan asked the Sylvania team for a simpler and cheaper version which they could put on cases of pet food for inventory control. Computer Identics Corporation[ edit ] Inwith the railway system maturing, Collins went to management looking for funding for a project to develop a black-and-white version of the code for other industries.
They declined, saying that the railway project was large enough, and they saw no need to branch out so quickly. Collins then quit Sylvania and formed the Computer Identics Corporation.
This made the entire process much simpler and more reliable, and typically enabled these devices to deal with damaged labels, as well, by recognizing and reading the intact portions.
Computer Identics Corporation installed one of its first two scanning systems in the spring of at a General Motors Buick factory in Flint, Michigan. Universal Product Code[ edit ] Main article: RCAwho had purchased the rights to the original Woodland patent, attended the meeting and initiated an internal project to develop a system based on the bullseye code.
The Kroger grocery chain volunteered to test it. Supermarkets on a Uniform Grocery-Product Code to set guidelines for barcode development. In addition, it created a symbol-selection subcommittee to help standardize the approach. The committee then sent out a contract tender to develop a barcode system to print and read the code.
In the spring ofRCA demonstrated their bullseye code at another industry meeting. IBM executives at the meeting noticed the crowds at the RCA booth and immediately developed their own system.
IBM marketing specialist Alec Jablonover remembered that the company still employed Woodland, and he[ who? Barcodes were printed on small pieces of adhesive paper, and attached by hand by store employees when they were adding price tags.
The code proved to have a serious problem; the printers would sometimes smear ink, rendering the code unreadable in most orientations. However, a linear code, like the one being developed by Woodland at IBM, was printed in the direction of the stripes, so extra ink would simply make the code "taller" while remaining readable.
The pack of gum and the receipt are now on display in the Smithsonian Institution. It was the first commercial appearance of the UPC.
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Bythe team were meeting with grocery manufacturers to introduce the symbol that would need to be printed on the packaging or labels of all of their products.
Yet, although this was achieved, there were still scanning machines in fewer than grocery stores by Those numbers were not achieved in that time-frame and some predicted the demise of barcode scanning. The usefulness of the barcode required the adoption of expensive scanners by a critical mass of retailers while manufacturers simultaneously adopted barcode labels.
Neither wanted to move first and results were not promising for the first couple of years, with Business Week proclaiming "The Supermarket Scanner That Failed" in a article. The detailed sales information acquired by the new systems allowed greater responsiveness to customer habits, needs and preferences.
It was shown in the field that the return on investment for a barcode scanner was By8, stores per year were converting. At the point of sale, shoppers can get product discounts or special marketing offers through the address or e-mail address provided at registration.The Home of the 4 Hour Investor Grade Business Plan.
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